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How to measure the performance of your pricing strategy effectively? This guide explains the ways to assess and improve your pricing policy, and why cost isn’t the only benchmark.

Discover the essentials of the Key Value Item pricing strategy: how it works, when it can be effective for an E-commerce business, and how to implement it without mistakes.

All you need to know about the penetration pricing strategy: how it promotes product purchases, when it should be used, and its advantages and disadvantages for businesses.

Do you want to get rid of sticky prices, but don't know how to do it? Read this article! Examples, stickiness triggers, and special considerations – everything you need to know about price stickiness.

Discover the most widely used smart pricing strategies in e-commerce, find out how to set prices for your products and automate online price tracking.

Why do you need a Minimum Advertised Price and how can a MAP help develop your business? What is a MAP violation and how to deal with it? Read here!

Everything you wanted to know about price discrimination: how this strategy works, types of price discrimination, and when it should be applied.

A comprehensive guide to a premium pricing strategy: find out how to increase your profit margin by charging high prices for your product and when it is appropriate.

Full guide to Amazon pricing strategies: find out what price models are used by Amazon sellers to encourage purchases.

A comprehensive guide to a dropshipping pricing strategy: how to define the cost of products, which factors determine the pricing approach, and how to calculate your profit.

If you are looking for a new pricing strategy, then this article is for you! Omnichannel Pricing is a way to please all customers and be competitive.

How to effectively achieve your goals and increase sales? That's what target return pricing is for. In this article, you will learn all about target pricing.

What is a price escalation and how does it influence your business. Learn all about price escalation in this article and protect your online store from unexpected expenses.

A full guide to calculating the price index: formulas, pro tips for marketers, and why it should be used by eCommerce businesses.

How to use price scraping in e-commecre? Everything about price scraping: what it is, how to use it, and how it can help your business. Price monitoring can be used to get current prices for the current market scenario and e-commerce in general.

A complete guide to UPC barcodes: what they are, why retailers need to get this code for each item and how it can be done, pros and cons of UPCs.

An in-depth look into how customers perceive price: what factors affect their buying decisions, how to evaluate perception and adjust it using a marketing strategy.

Make your pricing strategy more relevant and efficient by exploring and following the biggest e-commerce pricing trends in 2022-2023.

A complete guide to the variable pricing strategy: how it works, what models are used by e-commerce projects, and why it should be introduced cautiously.

A complete guide to the bundle pricing strategy: when and why it is utilized, how it can help your business grow revenue and promote products, its advantages and drawbacks.

Find out which price testing methods are used in e-commerce, how to choose the one for your business and process pricing data more efficiently.

Find out how seasonal pricing strategies work, the ways to develop and implement them and improve the efficiency of dynamic pricing.

A complete guide to the Unilateral Pricing Policy: what it is, why it is so efficient, how it differs from MAP, and which you should use for your e-commerce business.

The full guide to introductory prices: how it helps to build a customer base and increase your profits.

How to avoid making mistakes when you adjust prices? Read this practical guide on repricing strategies for online sellers and pro tips to help you craft your tactics.

A full guide to the promotional pricing strategy: find out how it works, discover the most common types of price promotions, their pros and cons, and expert tips for successful implementation.

Did you know that comparison shopping engines are more than a price analysis tool? Find out how they benefit buyers and sellers, and what retailers should consider when using CSEs.

Find out how the decoy pricing strategy works, why it is widely used among online retailers, and how your business can benefit from it.

A complete guide to differential pricing: what it is, how to segment the audience, pros & cons, and guidelines for successfully implementing the strategy.

A complete guide to the premium pricing strategy: find out when it can be used, how it differs from other pricing methods, its pros and cons, and ways to implement it to maximize your brand’s profit margin.

Everything you wanted to know about price sensitivity analysis: why it matters for retailers, how it is used for the pricing process, and ways to calculate how price sensitive an item is.

Read this definitive guide to price points: find out how to set a perfect price for products in the retail sphere to reach maximum sales volume and profit margin.

Read this full guide to the everyday low pricing strategy: how it works, why retailers use it, the pros and cons, and ways to implement it.

How to maximize your profit from a new product? Read this full guide to the price skimming strategy: how it works, its pros and cons, and the secrets of successful implementation.

All you need to know about the loss leader strategy: what it is, how your business can get the most out of it, major ways to implement it, and its pros and cons.

Discover the most popular price formation strategies for e-commerce and find out how to find and implement the best pricing method to really grow your business.