Blog Page 4

A complete guide to the bundle pricing strategy: when and why it is utilized, how it can help your business grow revenue and promote products, its advantages and drawbacks.

A complete guide to the variable pricing strategy: how it works, what models are used by e-commerce projects, and why it should be introduced cautiously.

Find out how seasonal pricing strategies work, the ways to develop and implement them and improve the efficiency of dynamic pricing.

Find out which price testing methods are used in e-commerce, how to choose the one for your business and process pricing data more efficiently.

The full guide to introductory prices: how it helps to build a customer base and increase your profits.

A complete guide to the Unilateral Pricing Policy: what it is, why it is so efficient, how it differs from MAP, and which you should use for your e-commerce business.

How to avoid making mistakes when you adjust prices? Read this practical guide on repricing strategies for online sellers and pro tips to help you craft your tactics.

Did you know that comparison shopping engines are more than a price analysis tool? Find out how they benefit buyers and sellers, and what retailers should consider when using CSEs.

A full guide to the promotional pricing strategy: find out how it works, discover the most common types of price promotions, their pros and cons, and expert tips for successful implementation.

A complete guide to differential pricing: what it is, how to segment the audience, pros & cons, and guidelines for successfully implementing the strategy.

Find out how the decoy pricing strategy works, why it is widely used among online retailers, and how your business can benefit from it.

Everything you wanted to know about price sensitivity analysis: why it matters for retailers, how it is used for the pricing process, and ways to calculate how price sensitive an item is.