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Product Matching

Easy scalability: compare as many products as you need
Precise item analysis using SKU, title, parameters, etc.
Neat and comprehensive data structured in a single dashboard
Proprietary technologies for accurate results and constant improvement

Powerful Features

Flexible Pricing

Customize the service according to your budget

Easy Setup

Our team will help you get started

Flexibility & Customization

Manual, Hybrid and Auto matching available

High Matching Accuracy

Save your time and get the best results possible

Product Matching Software

In the retail sphere, staying on par with competitors is hard, and outperforming them is doubly so. With so many identical products around, you need advanced analytical tools to explore the market and craft a better pricing and promo strategy.

Product matching software automates this task: bots crawl your competitors’ online stores in search of a similar match or identical positions. That saves your team hours of manual work, but machines make mistakes and can select the wrong items. That prompts the question: how to choose quality matching software that can be tailored to your business requirements? You’ve just found it: meet Priceva’s product matching tool.

We offer three types of matching service:

Manual - done by our team and you - when you need information about up to several thousand products.
Hybrid - done manually and by algorithms - when you need to analyze items that lack unified parameters, which complicates the search.
Automated - done by our algorithms - when you need to compare a huge number of products.

Our advanced matching tool allows you to analyze both high-profile marketplaces and more private online stores for getting an in-depth overview of competitors’ prices. Driven by our proprietary technology, our crawlers reach even bot-proof retail websites and fetch information where others fail.

Save time for what really matters

Automatic product matching saves your team hundreds of hours since you don’t have to perform manual analysis - let our team handle this challenge. Let Priceva's matching team know which items you want to compare for your eCommerce project, specify the product parameters to analyze and we will find the fullest possible list of analogs.

Thanks to the unbeatable speed of crawling, you will get your first dataset within the first months of work - this period is enough to test and polish the efficiency of crawlers in your particular sphere. With in-depth product analysis done so flawlessly, you can save time to make informed decisions and take further action.

Detailed product data at your fingertips

Our bots find matching items according to pre-set attributes: title, parameters and so on. Whatever the product in question is - clothing or furniture - you can discover clones or similar products to perform further comparison.

No need to create sophisticated tables for your marketing and sales teams. Priceva offers an intuitive interface that’s easy to navigate - you will see a full list of matching products with clickable links. Compare and analyze without leaving your dashboard, or export ready-made Excel reports as often as you need.

Data-driven improvements

Our product matching tool can be customized by adding more parameters for comparison and manually picking the right matches, which means your results will be improved with each search. As you keep adding more product attributes, you get more accurate analysis. Add to that human verification of items (which is available in all three versions of the service), and the quality of your research will be unbeatable. With Priceva, you can reach up to 100% matching precision.

Product matching made easier than ever

Priceva’s product matching tool allows you to:

Analyze hundreds or thousands of items
Customize your area of search, for example, compare items on large marketplaces and/or smaller retail stores, as well as particular brands
Discover matching products based on your requirements and certain attributes
Get relevant information about products
Compare items and make informed decisions

Stay on top of the competition by having up-to-date information about similar or relevant items. Big data drives big improvements.

Customer Stories

« I have never seen a better support job. I read good reviews in advance, about the company's work, but the reality exceeded my expectations. In less than a month, we set up all our campaigns, I learned a lot myself and taught my team, who now operates the service daily at work. Now we are already in combat mode. The service greatly facilitated our work on monitoring and pricing. True, we periodically check it manually for distortions or failures, but everything is cool! So glad I found this service!».
“Any issue is resolved quickly. There are no long auto-responders, “write in the feedback form”, anonymous operators, and other things, as is often the case now in IT companies.».
“User-friendly interface, everything is accessible and understandable. The information is always up-to-date. You can choose the most convenient subscription for your company. Support always promptly answers all your questions — a big plus!»
"Clear statistics, convenient filters, a large number of metrics with the ability to use them for repricing. The subscription fee is one of the lowest on the market.»
«First of all, I liked the quality of the work. Before starting, they always ask in great detail what exactly needs to be parsed and in what form. The process itself is very fast, after paying the bill within 2 - 3 days they provide a ready-made table with all the necessary data.»
«Everything is easy to set up, monitoring is carried out without any further control, one might say, on autopilot, as a result, our prices are always slightly lower than those of competitors. Support is responsive – your issue will definitely be resolved!”»

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Useful Product Matching Resources

Check out the stories of our customers who have already tried the Priceva product matching tool and managed to improve their marketing statistics.

Vileda Case: How to Make Transparent Prices for the Entire Range of the Company

About how Vileda, a company that sells innovative cleaning products, monitors prices, and what tasks it solves with the help of the Priceva service. Told by a key account and territorial managers of the Vileda company.

Learn more

Abbott Case: How Price Monitoring Helps Sell Products with a Long Planning Horizon

Learn how price and availability monitoring helps Abbott Nutrition's division to work effectively in a long planning corridor from an interview with the company's E-commerce Head, Denis Boldyrev.

Learn more

Arс case: Minimum Effort, Maximum Transparency

text textThis case will tell you how the MSRP is monitored in the Consumer Goods division of the ARС company, how the work is done, why it is needed and what results it gives.

Learn more

P2Pet Case: Current Low Price as a Sales Growth Driver

The innovative P2Pet project is an ecosystem of services and products for pets, covering all areas of pet care in one project. We will tell you in this case about the project itself and why it needs daily monitoring of prices for more than 4 thousand products.

Learn more

Frequently Asked Questions

Product matching is the process of finding identical, relevant or similar products on competitors’ online stores (marketplaces, brand websites, etc). Item search can be based on certain parameters, such as title, size, color, volume, flavor, price, and so on. This sort of analysis allows retailers to compare item prices and improve market intelligence.

In manual product analysis, people find and collect links to items to be added to the database. Hybrid matching starts with automatic search that’s based on certain attributes, but its results are checked by humans because parameters may coincide only partially.

Automated matching is done by bots that match items by a product code or other parameters if there is no common SKU and standard designation. The Priceva team searches for attributes and launches the tool. The crawler will scan either particular stores or a cluster of eCommerce projects to find matching products. The product metadata is delivered in the form of a table or list.

It’s a cost-efficient method of market analysis and global competitor research. After comparing competitors’ items, you can segregate your products into convenient categories, rethink your pricing strategy, and refine your catalog. Data-driven decisions help retailers improve customer experience and achieve higher conversion.

Product matching software is a set of automated tools for product research. Priceva uses proprietary algorithms to improve matching accuracy and achieve a higher similarity score. Automatch makes it possible to perform market research several times faster and cheaper, especially when dozens or hundreds of items are analyzed.

Thanks to our patented algorithm, users enjoy higher matching accuracy scores. Plus, Priceva crawlers often manage to fetch information from sites that don’t give consent to share metadata with bots. On top of that, search results are displayed in a neat, easy-to-navigate interface with customizable fields and filters.

Our Solutions

Repricing

A fully customizable tool that allows you to set separate price formulas for each product or item category.

Digital Shelf Analytics

Get actionable insights into product cards: description, availability, reviews, assortment, and so much more.

MAP Monitoring

Automated real-time monitoring for brands and manufacturers seeking to find the most optimal minimum average price.