Price Point vs. Price
Understanding the Demand Curve and Price Points
Define Your Goals
Note that such a thing as a ‘perfect price’ does not exist. Pricing is far more complex, as it depends not only on the supply/demand curve, but also market specifics, competitors, marketing, industry, etc.
Price Elasticity and Market Sensitivity
Study Your Competitors
Market Segmentation and Price Point Strategy
Value Perception
Psychological Factors in Price Point Selection
Mind Buyers’ Pricing Expectations
How Do You Find a Price Point?
What Is the Right Price Point?
What Is an Average Price Point?
What Is an Opening Price Point?
How Do You Increase Price Points?
What’s the Difference Between Price and Price Point?
How Do I Test Different Price Points Without Alienating Customers?
What Factors Make a Product More Price Elastic?
How Can Priceva’s Tools Help Optimize My Price Point Strategy?