We have already considered various pricing options, but before you decide on your own strategy, you should consider the following factors:
How much does it cost you to maintain sales channels? This is a matter of logistics, delivery of goods, and the territorial coverage of your store. You have to calculate the cost, the delivery time of the goods, and then draw conclusions. Of course, you can’t work at a loss, which means that if delivery to different places requires different resources, then prices are likely to be different.
What are the regional differences? Obviously, if you have a clothing brand, and you deliver goods to areas with different climates, then, for example, discounts on down jackets for some regions will be completely useless for other warmer regions. Regional differences affect people's demand, which means supply will also be affected.
What is your client base? You need to understand your customer's basic needs and motivations. If you have some customers who are always looking for a better deal, then you need to take this into account.
How tough is your competition on different platforms? You can have many sales channels and many ways to promote your business, but if somewhere the competition is off the charts, for example on social networks, then it makes sense to lower the price for this particular platform in order to cope with the competition.