MAP Enforcement Software
Priceva is MAP enforcement software that detects advertised-price violations, captures timestamped evidence, and organizes cases for your enforcement process - while seller outreach, escalation, and legal action remain with your team or chosen enforcement provider.
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Priceva Finds and Documents. Your Team Decides and Acts.
MAP enforcement involves two different jobs: identifying a pricing-policy issue and deciding what to do about it. Priceva handles the monitoring and evidence side by showing where a violation occurred, which seller was involved, and how the case developed over time. It does not operate as an outsourced enforcement agency. Seller communication, escalation, commercial consequences, and legal action stay with the brand or its chosen service provider.
Priceva Finds and Documents
Your Team Decides and Acts
1
Detect below-MAP advertised prices by SKU, seller, and channel
Decide whether the case requires action
2
Capture price, URL, timestamp, and available screenshot evidence
Contact the retailer, distributor, or marketplace seller
3
Identify repeat activity and sellers outside the authorized list
Apply internal warning or escalation procedures
4
Export case data for internal systems, CRM, or legal review
Send notices, manage commercial consequences, or involve counsel
Priceva provides the evidence layer for a structured enforcement process rather than replacing the people responsible for that process.
Automates routine monitoring work equivalent to up to 10 FTE
Priceva automates competitive price monitoring, MAP control, and repricing for businesses of any scale — from growing e-commerce stores to enterprise distributors with millions of SKUs. While others rely on manual processes and delayed updates, we deliver rapid implementation, scalable monitoring, and measurable revenue impact.
1M+
Up to 99%
+ 20%
SKUs actively monitored
reduction in manual monitoring time
revenue growth reported by clients
Based on customer case studies. Not a guarantee.
How MAP Enforcement Software Supports Your Workflow
Upload Your MAP List and Connect Sales Channels
Import products and MAP values using spreadsheets, feeds, or supported integrations, then connect the retailer websites, marketplaces, and reseller listings that need to be monitored.
Scan Prices by SKU, Seller, and Channel
Priceva checks configured product listings on a scheduled basis, daily by default and more frequently when required, comparing advertised prices with the MAP threshold assigned to each SKU.
Capture Every Relevant MAP Violation
When a MAP violation is detected, Priceva records the observed price, seller, URL, detection time, and available screenshot evidence to create a structured record of the event.
Prioritize and Export Cases for Your Team
Repeat activity, seller status, violation history, and configurable severity signals help teams focus on the cases that matter most before exporting data to internal, CRM, or legal workflows.
What MAP Violation Software Gives Your Team
Timestamped Violation Evidence
Capture the product page, URL, observed advertised price, and detection time so the case does not depend on someone manually revisiting the retailer after the price changes.
Seller, Price, Channel, and Date
See the core context behind each detected issue in one record, including the affected SKU, visible seller, monitored channel, advertised price, and timing.
Authorized vs. Unknown Seller Status
Compare marketplace and reseller accounts with the brand's authorized partner list and flag sellers that are not currently recognized as approved distribution partners.
CSV and API Export
Move pricing and violation data into spreadsheets, BI workflows, CRM systems, or tools used by internal commercial and legal teams instead of recreating records manually.
Turn Faster Detection Into Better Channel Decisions
- Catch Discounting Before It SpreadsA single below-MAP offer can create pricing pressure across other resellers. More frequent monitoring helps surface the first signs before the same pricing pattern appears throughout the channel.
- Build Evidence Without Chasing ScreenshotsGive the responsible team structured records instead of asking employees to revisit product pages, recreate price histories, and collect proof only after a reseller dispute begins.
- Focus on the Cases That MatterRepeat activity and the scale of the pricing gap help teams distinguish recurring problems from isolated events, reducing the time spent reviewing every detected difference equally.
- Support a Consistent MAP Policy Enforcement ProcessCentralized data gives commercial, compliance, and legal teams the same factual starting point. The brand still decides how its policy is applied and which response is appropriate.
Monitor MAP Pressure Across Amazon Seller Types
Amazon MAP enforcement is especially difficult because a single product detail page can combine Amazon retail activity with multiple third-party offers, including FBA merchants and sellers outside the brand's authorized network. A low advertised price can also increase pressure on other sellers competing for visibility and the Buy Box. Priceva helps identify the seller, observed price, MAP difference, and listing history so the brand can decide how to handle the case. It does not promise Buy Box control or contact Amazon sellers on the client's behalf.
See the Evidence Behind a MAP Violation
A Priceva violation report can bring together the visible seller, advertised price, MAP benchmark, size of the deviation, channel, detection date, authorization status, and historical activity. Where screenshot evidence is enabled for the project, the captured page provides additional documentation before the case is passed to the team responsible for the next step.
Report view:
- Seller
- Advertised price
- MAP benchmark
- Difference from MAP
- Channel
- Detection date
- Authorized / not-on-list status
- Historical activity
For growing businesses
- 100,000 price checks / month
- Up to 40 products
- Unlimited monitoring regions
- Customizable monitoring frequency
- Advanced matching options
- All Business plan features
Pricing and Plans
Business
Pro
For advanced teams
For large-scale operations
$99
/month
Starter
- Repricing module
- MAP/MSRP monitoring
- Marketplace monitoring
- Monitor anti-bot protected websites
- Email alerts
- Export (CSV, XML, JSON)
All core features
Limits:
- Up to 6,200 price checks per month
- Up to 20 competitors/sites
- 1 monitoring region included
- Up to 20 products
Limits:
- 35,000 price checks per month
- Additional price checks - $0.0029 each
- 30 competitors/sites
- Extra competitor - $2.50
- 2 monitoring regions
- Unlimited products
Limits:
- 100,000 price checks per month
- Additional price checks - $0.002 each
- 40 competitors/sites
- Extra competitor - $2.50
- Unlimited regions
- Unlimited products
Limits:
- Custom check volumes (700K+)
- High-performance infrastructure with SLA
- Custom set of features
- Premium support
- Flexible competitor & region limits
- Legal & compliance support (NDA)
- Flexible invoicing
All Pro plan features
- Monitor any country, in any currency
- On-demand monitoring
- Cart price monitoring
- Custom data collection settings
- Matching services
All Starter plan features
- Comparable products monitoring
- Product page snapshots (MAP/MSRP monitoring)
- Dedicated account manager
- Monitoring behind login
All Business plan features
$199
Custom
FREE
/month
Enterprise
/no credit card required
Try before you buy
Useful MAP Monitoring Resources
The majority of Internet retailers and sellers know about our software, and they’ve already tried it. Now it’s high time for you to use Priceva’s MAP monitoring services.
- See how BASK uses Priceva to monitor 700+ SKUs across 49 websites, improve MAP compliance, identify repeat violations, and save over 10 hours per month.
- See how Priceva helped a retailer increase revenue by 18% in six weeks and a brand reduce repeat MAP violations by 80% through pricing automation.
- See how Eltreco uses Priceva to monitor around 200 key products across 100 partner websites, detect MAP violations, and maintain pricing consistency.
- See how Secumarket uses Priceva to monitor 14,000+ products, analyze competitor prices, reduce manual work, and provide data-driven pricing recommendations to sellers.
Frequently Asked Questions
No. Priceva detects MAP violations, collects pricing data and available evidence, identifies repeat activity, and gives the client's team structured records for its enforcement workflow. It does not send Strike 1/2/3 notices, certified Cease and Desist letters, negotiate with sellers, or act as the brand's legal representative. Those actions remain with the client or its chosen enforcement provider.
MAP Monitoring focuses on continuous detection: scanning advertised prices, comparing them with MAP thresholds, identifying sellers, and alerting the team when a pricing issue appears. This MAP Enforcement page focuses on what happens to that information next—building usable evidence, reviewing repeat activity, prioritizing cases, and exporting the data into the client's own response process. Both use the same underlying monitoring data but address different stages of the workflow.
Priceva can monitor configured retailer websites, ecommerce stores, and major marketplaces including Amazon and Walmart, as well as other supported shopping channels. Protected or login-gated sources can also be monitored under suitable configurations. The exact coverage depends on the retailer network, marketplace countries, catalog, and subscription setup. Priceva currently monitors pricing across more than 10,000 online stores worldwide.
The default monitoring frequency on current Priceva plans is once per day, but monitoring schedules can be configured around the needs of the project. For fast-moving channels, MAP monitoring can run multiple times per day and, in suitable configurations, up to hourly. More frequent monitoring consumes additional price checks because each SKU, seller or retailer source, and monitoring cycle contributes to total usage.
A violation record can include the SKU, observed advertised price, MAP benchmark, visible seller, product URL, detection time, and violation history. Priceva also supports timestamped product-page screenshots for configured MAP monitoring projects, although page-copy storage depends on the plan and setup. The result is a structured evidence package that internal commercial or legal teams can review before deciding whether action is appropriate.
Yes. Priceva supports CSV, XML, and JSON exports and provides API-based data integration for workflows that need structured pricing information outside the platform. Teams can use those outputs in internal dashboards, CRM processes, BI systems, or documentation prepared for legal review. Priceva supplies the monitoring data; the external system and the client's team remain responsible for any seller-notification or escalation workflow built around it.
Priceva monitors Amazon seller offers and compares observed prices with the brand's MAP values. Current MAP functionality can distinguish seller types and compare marketplace accounts with an authorized partner list, helping identify known partners and sellers that require further review. This provides visibility into Amazon pricing pressure without claiming control over the Buy Box or promising direct action against third-party sellers.
MAP policies can be lawful in some jurisdictions when structured correctly, but their treatment varies by country and, in the United States, can also depend on federal and state competition rules. The FTC notes that manufacturer-imposed pricing restrictions are evaluated under antitrust principles and that some state and international authorities apply stricter standards. Priceva is a monitoring platform, not a source of legal advice, so brands should have their policy reviewed by qualified counsel. Learn what MAP pricing is here.
Connect Detection, Pricing Policy, and Channel Monitoring
MAP enforcement starts with reliable monitoring, but the broader workflow also depends on reseller coverage, policy design, MSRP positioning, and a clear understanding of what each pricing benchmark means.
- Continuously scan retailer and marketplace prices against your MAP thresholds and receive evidence when potential violations appear.
- Track how authorized, unknown, and unauthorized-status sellers price products across marketplaces, D2C stores, dealer sites, and distribution channels.
- Compare actual reseller prices with Manufacturer's Suggested Retail Price to analyze price drift, channel consistency, and brand positioning rather than MAP-policy violations.
- Understand Minimum Advertised Price policies, what they govern, and why the advertised price is different from the final selling price.
- See why MAP is a policy benchmark while MSRP is a recommended retail-price reference, and when brands should monitor each one.
- Review the components commonly used when creating a documented MAP policy for distributors, dealers, and marketplace sellers.
